We may have all seen Virgin's lame attempt to advertise their planes by making the sexual connection of virginity and the consumer's first time on their flights. Brilliant? Yah, we didn't think so either. But what's really going on in this campaign transcends all levels of racism, homophobia, and alcoholiphobia (a fear of alcoholics, for the late person). Virgin really took their brand identity to a new level, not only passing up on a play on words for virginity, but they based their identity of virginity based on purity, and purity of thought. So instead of revealing purity, they bash everything else they find impure. Genius? Perhaps. Controversial? Definitely. So we wonder why Virgin Atlantic would take this approach? With a company that flies so high, why would they stoop so low? Maybe they want us to believe Virgina Atlantic is only for heterosexual, white, sober people. If that's the case, their flights seems to be stripped of anything fun about flying in the first place. Yah, it may be a safer flight, but definitely not an intersting one. So if there is anything else left to say, it's FUCK VIRGIN.
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